Marketing Research
-15%
portes grátis
Marketing Research
A Managerial Approach
Marshall, Al
Sage Publications Ltd
03/2023
296
Mole
Inglês
9781446256152
15 a 20 dias
Descrição não disponível.
Chapter 1: Introduction to Market Research & the Modern Organisation
Chapter 2: Research Typologies & the Business Issue for Research
Chapter 3: Secondary Research & Marketing Intelligence
Chapter 4: Qualitative Data Collection - Communication & Observation Methods
Chapter 5: Quantitative Data Collection - Communication & Observation Methods
Chapter 6: Target Markets, Sample Design and Sample Size
Chapter 7: Data Collection Instruments - Qualitative and Quantitative Research
Chapter 8: Qualitative Data Analysis - Communication & Observation Methods
Chapter 9: Quantitative Data Analysis - Communication & Observation Methods
Chapter 10: Reporting and Presenting Solutions to the Business Issue
Chapter 11: Ethics, Privacy and New Technology
Chapter 2: Research Typologies & the Business Issue for Research
Chapter 3: Secondary Research & Marketing Intelligence
Chapter 4: Qualitative Data Collection - Communication & Observation Methods
Chapter 5: Quantitative Data Collection - Communication & Observation Methods
Chapter 6: Target Markets, Sample Design and Sample Size
Chapter 7: Data Collection Instruments - Qualitative and Quantitative Research
Chapter 8: Qualitative Data Analysis - Communication & Observation Methods
Chapter 9: Quantitative Data Analysis - Communication & Observation Methods
Chapter 10: Reporting and Presenting Solutions to the Business Issue
Chapter 11: Ethics, Privacy and New Technology
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Marketing;Marketing Research;Primary Research;Secondary Research;Qualitative Data;Quantitative Data;Data Collection;Analysis
Chapter 1: Introduction to Market Research & the Modern Organisation
Chapter 2: Research Typologies & the Business Issue for Research
Chapter 3: Secondary Research & Marketing Intelligence
Chapter 4: Qualitative Data Collection - Communication & Observation Methods
Chapter 5: Quantitative Data Collection - Communication & Observation Methods
Chapter 6: Target Markets, Sample Design and Sample Size
Chapter 7: Data Collection Instruments - Qualitative and Quantitative Research
Chapter 8: Qualitative Data Analysis - Communication & Observation Methods
Chapter 9: Quantitative Data Analysis - Communication & Observation Methods
Chapter 10: Reporting and Presenting Solutions to the Business Issue
Chapter 11: Ethics, Privacy and New Technology
Chapter 2: Research Typologies & the Business Issue for Research
Chapter 3: Secondary Research & Marketing Intelligence
Chapter 4: Qualitative Data Collection - Communication & Observation Methods
Chapter 5: Quantitative Data Collection - Communication & Observation Methods
Chapter 6: Target Markets, Sample Design and Sample Size
Chapter 7: Data Collection Instruments - Qualitative and Quantitative Research
Chapter 8: Qualitative Data Analysis - Communication & Observation Methods
Chapter 9: Quantitative Data Analysis - Communication & Observation Methods
Chapter 10: Reporting and Presenting Solutions to the Business Issue
Chapter 11: Ethics, Privacy and New Technology
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.